Search Results:

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beauty

March 3, 2021

Podcast EP.33: Exploring the Black beauty and hair space

According to a 2018 report by Nielson, Black consumers are likely to spend nine times more on beauty products than any other group. Adwoa Beauty is a Black owned beauty brand serving this market and is on the rise.

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beauty

March 2, 2021

Must-know beauty trends

A monthly briefing on the latest beauty trends and news across the industry from cosmetics, skincare and more.

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Trend

June 16, 2020

How innovation and inclusivity will shape the beauty industry’s future

Over the past year, we’ve seen a reckoning for greater representation and an emphasis on self-care that have set the wheels in motion for a defining new phase of the beauty industry.

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cosmetics

May 27, 2020

Podcast EP.17: The future of men’s beauty and cosmetics ft. Ed Healy, Commercial Director at L’Oreal

What are the opportunities that exist in the men’s cosmetics market, including some popular men’s beauty products, and how are Gen-Z attitudes changing towards it?

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Trend

January 28, 2020

The beauty products stimulating growth in the sexual wellness market

As attitudes towards sex and sexual health start to shift, personal and intimate care products are shaping up to be the next big opportunity.

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Trend

October 10, 2019

The EDITED Verdict: is the CBD beauty high wearing off?

If you haven't already invested in CBD, it's now too late. The trend has hit its peak and we explain three reasons why in our new op-ed series...

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cosmetics

July 25, 2019

The budget beauty boom

Supermarkets are battlegrounds for price wars which makes for fertile turf in which affordable beauty can thrive. Find out why affordable beauty is booming

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Industry

July 19, 2019

How to create a cult beauty brand

Social media plays a huge role in the success of a cult brand. Word-of-mouth marketing is considered more trustworthy and authentic among millennials.

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Industry

July 3, 2019

The 5 ingredients you need for a successful skincare brand

There's been strong growth among young D2C beauty brands. With AI innovation and social trends we analyze the movements that is booming the beauty industry.

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Industry

July 3, 2019

The 5 ingredients you need for a successful skincare brand

There's been strong growth among young D2C beauty brands. With AI innovation and social trends we analyze the movements that is booming the beauty industry.

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Market Analytics

July 2, 2019

What the $532bn beauty industry looks like in 2019

D2C brands are owning the customer experience and cutting out the middleman, and influencer marketing has brands scrapping traditional advertising budgets.